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Sony Will Release Four Movies for the PlayStation Portable

Posted on Monday February 14, 2005
Filed under 18-35 Males, Action & Adventure, DVD Marketing, Merchandising, Sony Pictures, Teens

sony_psp_movies.jpg
According to CIO Today, Sony has announced that they will release four movies in the UMD format. The titles will street on April 19th following the PlayStation Portable's release in late March.

According to the article, Sony will use UMD-formatted movies to expand the adoption of the PlayStation Portable beyond young males. However, the initial slate doesn't look like it will deviate from their device's core user base:

The movies the company has chosen, however, may not do much to expand that demographic out of the gate. The four titles -- "XXX," "Hellboy," "Resident Evil: Apocalypse" and "Once Upon a Time in Mexico" -- have a fairly limited appeal. They do add to the device's reputation as a viable video viewer, though.

Sony already has announced that it intends to include a copy of "Spider-Man 2" in the first one million PSP units to be sold in the U.S. There is no word on whether or not the movie will be available for separate purchase.
So which titles should Sony release? I would personally like to see more sophisticated fare like 'Closer' or 'Monster' -- what would you movie marketers out there like to see?

CIO Today - Worldwide Technology - Sony To Release PSP-Compatible Movies




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