Foreign Film Marketing Insights from Picturehouse's Bob Berney

There was a great piece on The Reeler yesterday about the difficulties facing the marketing and distribution of Foreign film. Framed by the recent shutdown of Wellspring, Berney talks about the challenges faced in marketing the recent Picturehouse releases '13 Tzameti' and 'Ushpin', and he describes the difficulties in breaking out of the typical art house and in finding the core audience. It's definitely worth checking out...