Warner Bros. to promo 'Batman Begins' during 'Smallville' Finale
Posted on Wednesday April 20, 2005
Filed under 18-35 Males, Action & Adventure, Movie Advertising, New Releases, Television Marketing, Theatrical, Warner Brothers
Filed under 18-35 Males, Action & Adventure, Movie Advertising, New Releases, Television Marketing, Theatrical, Warner Brothers
According to Brand Republic, Warner Brothers will promote the upcoming release of 'Batman Begins' during the season finale of the hit series Smallville.
The finale, which will air on May 18th, will be showing an exclusive clip at some point during the show:
The eight minutes of footage will air within the 90-minute season finale of 'Smallville'. The two [Batman and Superman] have always been linked in comic book fiction and bringing the Man of Steel and the Dark Knight together is designed to further explore the relationship on the screen of two most popular superheroes in the history of American pop culture.
We've seen the broadcast of exclusive clips become an integral part of the movie marketing process over the past year, but none have been so topically on the mark as this one.
Batman begins is due out in theaters on June 17th.
[Via Brand Republic]