Blockbuster Officially Launches Online DVD Rental Service

It's official -- Blockbuster's online rental service is now live, and the press release just hit the net a few minutes ago. Although I am currently a Netflix member, I'll test out the Blockbuster service to compare the offerings, user interface, etc. to keep all you movie marketers up to speed.

As a cult/foreign/obscure movie fan, I am strongly considering Greencine, a niche competitor (and proud authors of the best damn film blog on the net) though the speediness of Netflix may have me spoiled.

The only one I have no interest in is the Wal Mart service. I'd rather stick with a "movie company," although Wal-Mart is arguably the single biggest DVD retailer in the U.S.

Ah, the old dilemma -- good, fast or cheap -- you can only have two of the three.

Blockbuster Launches New Online DVD Rental Service